Akriti Gupta’s narrative is undeniably inspiring, encapsulating a tale of resilience and altruism. Allow me to delve into the profound journey she has undertaken and the transformative endeavors she has embarked upon:
Akriti Gupta and Canfem: Empowering Breast Cancer Survivors
Background: At a mere 17 years old, Akriti encountered a pivotal moment when her father was diagnosed with a rare form of blood cancer. This poignant experience served as the catalyst for her unwavering commitment to effecting positive change in the lives of families impacted by cancer.
Social Entrepreneurship: Co-founding Canfem, a social enterprise with a singular focus on empowering breast cancer survivors who have undergone mastectomy, Akriti Gupta has pioneered a commendable initiative. Canfem is dedicated to providing affordable, bespoke products such as external breast prostheses and mastectomy bras. These specialized items are instrumental in restoring both physical equilibrium and self-assurance following breast removal procedures.
The Struggle: Akriti Gupta’s arduous days spent supporting her father during his treatment at the hospital offered her invaluable insight into the challenges faced by breast cancer patients. Witnessing firsthand the struggles these individuals encountered in obtaining suitable prosthetics, she, alongside her mother Kavita Gupta, observed many resorting to makeshift solutions like stuffed toys or baby diapers due to the prohibitive costs of traditional silicone prostheses.
Akriti’s compassionate spirit, coupled with her unwavering resolve, has positioned Canfem as a beacon of hope for those navigating the challenges of breast cancer. Her narrative embodies qualities of fortitude, empathy, and ingenuity in the face of adversity.
Akriti bore witness to the struggles faced by breast cancer patients in procuring suitable prosthetics. Many women grappled with the unaffordability of silicone-based prostheses, resorting to makeshift and potentially harmful alternatives such as stuffed toys or baby diapers. This scarcity of accessible, high-quality options significantly impacted their self-esteem and overall well-being.
Canfem’s Impact: Endorsed by prestigious cancer institutions like AIIMS and Tata Memorial Hospital, Canfem’s offerings have garnered substantial acclaim. Through a pilot initiative involving more than 2,200 patients, Canfem achieved an impressive 93% satisfaction rate. Akriti’s compassionate ethos and unwavering dedication have firmly established Canfem as a symbol of resilience and optimism.
Akriti’s journey epitomizes a blend of resilience, empathy, and innovation. Her endeavors not only transform lives but also challenge prevailing societal conventions.
🖊️Bureau Chief : K Kalyani, Manchukonda™ Insights Magazine.